
As a Lancaster property agent, I’ve witnessed first-hand how the Lancaster property market operates and the assorted components that affect property gross sales. One intriguing facet is the distinction in saleability throughout completely different worth ranges.
On this article, we are going to delve into the dynamics of promoting properties in relation to their worth ranges and discover the components contributing to various sale charges.
Value Vary and Saleability
Lancaster properties are sometimes categorised into distinct worth ranges, equivalent to entry-level, mid-range, and upper-quartile luxurious.
Every phase attracts completely different patrons with various buying energy, preferences, and funding objectives.
These components play an important position in figuring out the saleability of properties inside every worth vary.
Entry-Stage Lancaster Properties: Fast Turnaround (As much as £150,000)
Entry-level properties, usually inexpensive properties appropriate for Lancaster first-time patrons or Lancaster buy-to-let landlords, are inclined to have a comparatively excessive saleability fee. The demand for these Lancaster properties is usually sturdy, pushed by growing inhabitants, rising curiosity in homeownership, and authorities incentives for first-time patrons. Furthermore, entry-level properties often appeal to Lancaster buy-to-let landlords, as they have a tendency to supply yields and returns, resulting in a faster sale course of.
Mid-Vary Lancaster Properties: Usually a Balanced Market (£150,000 to £270,000)
Mid-range properties occupy a center floor, interesting to a broader vary of patrons with extra monetary flexibility. Market circumstances, location, and property options usually affect the saleability of those properties. In a balanced market, the place demand and provide are comparatively equal, mid-range properties are inclined to promote at a average tempo. Components equivalent to property situation, facilities, proximity to varsities, transportation, and facilities play a significant position in attracting potential patrons.
Higher Quartile Lancaster Luxurious Properties: Usually a Longer Promoting Time (£270,000+)
Prime-end luxurious Lancaster properties, characterised by their exclusivity, distinctive options, and excessive worth tags (within the high 25% price-wise – therefore the phrase Higher Quartile), typically require an extended promoting time than different worth ranges. The pool of potential patrons for luxurious properties is smaller, requiring people with vital monetary assets. The promoting course of includes cautious advertising and marketing methods, focused promoting, and connections with prosperous patrons. Endurance is important when coping with luxurious properties, as it might take months to seek out the best purchaser who appreciates the property’s distinctive qualities and is prepared to fulfill the asking worth.
So, allow us to have a look at the saleability of Lancaster property by worth band.

The next may be seen …
- Entry-Stage Lancaster Properties – this market is doing moderately properly, particularly the vary as much as £200k.
- Mid-Vary Lancaster Properties – as anticipated, issues are slightly more difficult on this worth vary as it’s extra affected by the present greater mortgage charges, with the most effective vary being £200k to £250k.
- Higher Quartile Lancaster Luxurious Properties – the higher-end properties, in comparison with final yr, are nonetheless holding their very own (though allow us to not neglect the precise numbers of homes are decrease). Issues are more durable within the £1m vary.
Nonetheless, there are different components influencing saleability than simply the value band.
Property Market Situations in Lancaster
The general state of the Lancaster property market tremendously influences the saleability of properties throughout all worth ranges. In final week’s article, I mentioned whether or not Lancaster was within the patrons’, sellers’ or balanced market. Throughout a sellers’ market, the place demand outweighs provide, all properties promote rapidly no matter their worth vary. In distinction, in a patrons’ market, the place provide exceeds demand, properties could take longer to promote, particularly in greater worth ranges.
For instance, nationally, any property as much as £200,000, which is taken into account the decrease quartile of properties (i.e., the underside 25% of properties by worth), has had a saleability fee of 75.3% in 2023, but final yr it was 90.9%.
Wanting on the high finish of the market nationally, final yr, 51.9% of properties over £1m marketed all year long had a sale agreed on them. For 2023, it’s been 35.1%.
Location Location Location (in Lancaster)
The placement of a property performs an important position in its saleability. Fascinating neighbourhoods and housing estates/developments in Lancaster with wonderful facilities, proximity to excellent main colleges, transportation, and retailers typically appeal to extra patrons, whatever the worth vary. Patrons are prepared to pay a premium for properties located in prime places.
Property Situation and Options
The situation and options of a Lancaster property considerably affect its saleability. Effectively-maintained ten out of ten properties with engaging options, trendy facilities, and up to date bogs and kitchens usually tend to appeal to potential patrons throughout all worth ranges. Wouldn’t it additionally shock you that properties that want absolute gutting (i.e., one or two out of ten properties) additionally appeal to many patrons as they typically want to put their mark on it? Curiously, properties requiring some average renovations or missing fascinating options (i.e. these within the mid-range of 4 to 6 out of ten) could expertise slower gross sales or necessitate worth changes.
Focused Advertising and Pricing
Efficient advertising and marketing methods tailor-made to every worth vary can improve the saleability of properties. Correct pricing is essential to draw potential patrons and generate curiosity. Overpricing will deter patrons, whereas underpricing could result in missed alternatives for maximising your returns. A talented Lancaster property agent like ourselves can present worthwhile insights into pricing methods and develop advertising and marketing campaigns to focus on particular purchaser segments.
Ultimate Ideas on the Saleability of Lancaster Property
Understanding the dynamics of promoting properties throughout completely different worth ranges is crucial for patrons and sellers within the Lancaster property market. Whether or not you might be considering a transfer or planning to remain put till late this yr and even 2024, it’s value assessing the saleability of your own home in Lancaster.
Because the Lancaster property market continues to evolve, it’s all the time helpful to remain knowledgeable concerning the worth of your Lancaster property.
At JDG we’re right here to assist. Mu title is Michelle Gallagher. If I will help you in any respect, please get in contact. My quantity is 01524 843322 or you may e-mail me at michelle@jdg.co.uk.
Thanks for studying
Michelle
